Dr. Glenn Gearhart CEO of World Market Vendor Services, Inc. provides News and Commentary

Join The Largest Online Cash-based Outlet Shopping Center

Profits from joining the World’s largest online cash-based Outlet Shopping Center

Online Cash Payments
As I have repeatedly reported, and for which the evidence is in, the long established procedure for paying for online purchases with a credit card is changing. No longer is it a requirement that an online business accept credit card payments. Those days are gone, forever. No longer do businesses have to accept the financial risks, fraud prevention costs, and other costs associated with online credit card payments.

There is a new tech team of dedicated superstars in town. A tech team that said: “Businesses should not be punished if they choose not to accept credit cards. They should not be required to accept the fraud losses and costs associated with accepting credit cards if they do not want to.”

Thanks to these dedicated superstars, the long existing stranglehold of the credit card industry on the ecommerce industry is now broken. Every vendor worldwide now has a safe, simple, effective, and efficient global alternative to accepting credit card payments. This successful ecommerce revolution is provided and driven by World Market with payments through “Pay-Online-With-CASH.™”

By simply joining World Market, all businesses can now enter the world of ecommerce without accepting credit cards. They can now enjoy the growth opportunities of selling their products to all 2.4 billion Internet users and the more than one billion smartphone users. Your business can do this without the need to accept credit card payments!

World Market is in the process of becoming truly the newest, and I believe the most exciting, “Online World Outlet” center! As more new vendors offer more products from more countries what a customer does not see today, they may find tomorrow. The closeout discount, discount coupon, or special sale the shopper did not see yesterday, may also be there later today or tomorrow.

We welcome the opportunity to help you join the “World’s Largest Online Cash-Based Outlet Shopping Center.” To explore this opportunity, contact a World Marketing representative.

Profit From The Ecommerce Revolution

Your business can profit from the forthcoming Ecommerce Revolution

Gift Certificate
The world ecommerce marketplace is about to be revolutionized. Imagine the following features for a new online e-store…. Would you like to be a part of this revolution?

• Instant worldwide cash payment and settlements of online sales, without payment revocability.

• Simple to join and use as a distribution channel for the online sale of products in 235 countries and territories.

• A proprietary loyalty cash payment system that eliminates the most common financial risks of loss to online vendors including chargebacks, retroactive rate hikes, cross-border sales fees and PCI compliance problems.

• An online sales system that is truly global and will greatly expand the customer base for every participating vendor, reaching countries with strong desire to purchase products and services from foreign vendors, but have been without an acceptable payment system.

This is a service you need for your business. The setup process is simple, quick and economical. You are in full control of what you choose to sell, which countries, regions or areas, the price you charge, the fulfillment and shipping services you employ, and the price discounts and sales promotions you utilize.

Are You There Yet? Why Not Europe?

Part III - World Market Brings You Europe!

In my six part marketing series: “World Market Brings You,” I always reiterate Retail Rule Three: “The world needs your product- get it to them!”

Second, I remind everyone there are seven continents - Africa, Antarctica, Asia, Europe, North America, Oceania and South America. Other than Antarctica, each represents a unique consumer marketplace that, with the help of World Market and payment by PinPay, is awaiting the arrival of your products. Are you there yet? We make it simple, Why NOT?

Expanding Markets
Review these facts, do a little market research, and then try to convince me you should not be selling your products in Europe! Online shopping has become commonplace in such countries as the United Kingdom, Germany and France, and will grow rapidly in the next few years in southern European markets.

Product Presentation Delivery and Online Sales: Forrester Research reports, European e-commerce will grow 12% annually through 2016. While eCommerce sales will grow at 11% per year in the U.K. and 12% in Germany through 2016, Forrester predicts even faster growth in countries where consumers have been slower to embrace online shopping. For instance, the report projects a 19% annual growth rate for e-commerce in Spain and 18% for Italy. 1

As you would expect from the diverse range in the standard of living between many European continent countries, studies show wide variation in the share of e-commerce sales and purchases among countries.

These values offer insight as to the general growing acceptance of eCommerce by country but the actual number which would apply to your business can be quite different. Factors such as the type and price of the products you offer, and the quality of your customer service will have a major impact on your market share of sales.2

European public access to eCommerce shopping is almost everywhere. The results of the Broadband Coverage in Europe 2011 report show that the European Union already has standard broadband available for the great majority of EU homes, 95.7%, over 200 million altogether. It is also now half-way towards the goal of 30Mbps access for all by 2020. Over 50% of EU homes – 105 million - already had NGA broadband available to them. The results quoted here are for the countries in the European continent. 3

Economic Status: It is reported the rate of growth of online retailing (eCommerce sales) in the UK and elsewhere in Europe to be slightly lower than 2011, reflecting the continued economic slowdown. But with European expected online retail growth of 16.1% this year, it is still a cracking pace.4

By mid-year 2012, comScore reported E-commerce spending increased by at least 16.0% year over year in the product categories of: computer hardware; consumer electronics; flowers, greeting cards, gifts, apparel and accessories.5

Even though the 2012 second quarter’s growth rate didn’t match the first quarter’s 16.6% year-over-year gain, it is still impressive. In fact, comScore noted it is nearly four times higher than the growth in overall consumer spending.5

Question: If annual sales are growing every year at a rate of 12% or 16%, can you see how there is room for your products to slip into the market place and gain traction, gain market share? You need to add the European continent to your online sales effort.

Continent Core Numbers:
Number of counties: 26 6

Population (2012 est.): 503,824,373 7

Number of Internet users (6/12 est.): 368,021,986 7

Other facts: See by each European continent country in CIA Handbook and other reference sources. 6

Your Objections to European Expansion are:

Accepted and very correct, because of the ongoing European financial crisis a major segment of the lower and middle income consumers do not have large amounts of discretionary income. If they do have capital, they are afraid to spend it. You need to recall Retailer Rule Four: You do not need everyone to buy your products to make it advantageous to sell. This proven rule applies to Europe. Start with a few countries and expand your European market footprint when you are ready. When you are ready, adding a European county to your World Market sales takes about 5 minutes and there are no new fees.

Absolutely true, the residents of the European continent speak many languages, and English in not the official language of many of the European countries. However, World Market does offer online product presentations in 66 languages, and if a buyer has the money and really wants your product, they will find a way to buy it and it will be with online CASH!

Ok, you do not have a warehouse in Europe but you do not need one. There are many shippers that will professionally deliver your products any where in the world, including Europe.

European market
Are you serious, you are concerned no one will want your products? In a continent with 26 countries and a total population of more than 800 million, just try using World Market. If you offer a quality product at a fair price you will find many buyers.

If you have more objections, click on Support Center and submit a ticket to the sales team and they will be happy to assist in finding an acceptable solution.

Do your home work, research the facts. You will find the European continent is an important market and can be a valuable addition to your business growth plans. We are here to help- let’s move on it!




3 ec.europa.eu/information_society/newsroom/cf/item-detail-dae.cfm?item_id=9029



6 https://www.cia.gov/library/publications/the-world-factbook/wfbExt/region_eur.html

7 http://www.internetworldstats.com/stats4.htm




Local Retailers, Distributors, Wholesalers and Manufacturers Increasing Market Share

The “Trick” to Retailers, Distributors, Wholesalers and Manufacturers increasing sales and gaining Market Share

Sales Growth
As a very young man, I heard repeatedly: “Knock on enough doors and you will find a buyer!”

Whether the purpose is to increase sales volume on your most popular product or to move your unpopular inventory, door knocking is essential… it works!

In the world of online sales (the eCommerce community) door knocking is getting your products in front of the eyes of potential buyers, known as getting viewers or “views.”

World Market can help! We offer many simple and effective ways to acquire more viewers. Plus we can convert these shopping viewers into an immediate CASH (Not Credit) transaction buyers at the time of the viewing.

Using our secure, proprietary payment technology, “Pay-Online-With-CASH,” we offer your business online CASH paying customers from all over the world. Not credit card payers, with payment revocability and charge backs, but true CASH customers- CASH buyers and immediate payment to you, the product vendor. I can assure you, CASH payers are the very best kind of buyers.

No one else can bring you online CASH paying viewers from over 235 countries and territories, covering up to 2.4 billion internet users and one billion smartphone users! That is an enormous number of doors to knock on – but we do it for you day, after day, after day. This global promotion of your product is low cost and can be massively effective.

In addition to blanketing of the World with products giving all viewers the ability to immediately buy your products is a huge benefit. In addition, we feed your listed products to many major and minor search engines that provide you that “the-knock-on-the-door” when a customer is looking for a product to purchase. We also provide you with the ability to create and manage your own tailor made promotion and product marketing programs.

World Market offers a unique distribution channel that very effectively supports your main missions: (1) increase overall sales (2) introduce your product and brands into new markets and expand your market share, and (3) move the slower selling sizes, colors, or model numbers- get the slow movers off your warehouse shelves!

Our only goal is to help you grow and to bring you as many CASH paying viewers as possible. We welcome the opportunity to help you grow.

Are You There Yet? Why Not Africa?

Part I - World Market Brings You Africa!

In my six part marketing series: “World Market Brings You,” I always reiterate Retail Rule Three: “The world needs your product- get it to them!”

Second, I remind everyone there are seven continents - Africa, Antarctica, Asia, Europe, North America, Oceania and South America. Other than Antarctica, each represents a unique consumer marketplace that, with the help of World Market and payment by PinPay, is awaiting the arrival of your products. Are you there yet? We make it simple, Why NOT?

Expand your market

Review these facts, do a little market research, and then try to convince me you should not be selling your products in Africa!

Product Presentation Delivery and Online Sales: Most African countries now have commercial DSL services. The rapid spread of mobile data and third-generation (3G) broadband services is changing this, with the mobile networks bringing Internet access to many areas outside of the main cities for the first time. Wholesale prices for Internet bandwidth have come down by as much as 90% from previous levels.1

With high speed broadband connections increasing and smart phone use continuing to rise, Africa is now witnessing significant adoption of eCommerce and m-commerce services.2

The fact that new global fixed and mobile investments are measured in the hundreds of billions of dollars indicates the market opportunities in Africa and the capital commitment to a first class infrastructure for the digital economy.2

Economic Status: The growth in m-commerce over the last two years in particular has surpassed all reasonable expectations. While there has been a pent-up demand for both m-Commerce and eCommerce services for many years, it wasn’t until the iPhone arrived that the potential of this market was finally revealed.2

Important fact, Walmart (WMT) is strongly expanding operations in Africa. Earlier this year, Walmart acquired Massmart Holdings, a major African retailer with headquarters in South African. From this base they plan to grow in presence throughout Africa.3

New oil and gas finds always drive positive economic growth. Reports in 2010 showed Nineteen African countries are significant producers of oil and/or gas, and the revenues from higher prices and the investment that new discoveries are attracting have made a key contribution to African economic growth and that will continue for the foreseeable future. While the majority of oil and gas reserves and production remain concentrated in six countries — Nigeria, Libya, Algeria, Angola (oil), Sudan (oil) and Egypt (gas) — there have been significant new discoveries in Ghana, Tanzania, Mozambique and Uganda, with prospected fields in other countries, including Sierra Leone, Mali and Kenya.4

Question: In the retail business, Walmart seldom makes a mistake. If Walmart see retail growth in the continent of Africa, you should not ignore the results of their research and commitment decision. If large fields of oil and gas are being found, wealth is not far behind. Will you admit that you need to consider selling your products in Africa?

Continent Core Numbers:

Number of counties: 575

Population (2012 est.): 1,073,380,9256

Number of Internet users (6/12 est.): 167,335,6766

Other facts: See by each African continent country in CIA Handbook and other reference sources.5

Your Objections to African Expansion are:

Accepted fact, the middle and lower income consumers do not have large amounts of discretionary income. Look again at your operations, with the support of World Market you do not need everyone to buy your products to make it advantageous to sell into Africa. Start with a few countries. Expand your African market footprint when you are ready. When you are ready, adding an African county to your World Market sales store takes about 5 minutes and there are no new fees.

Yes, there are many languages and dialects spoken throughout Africa. True English in not used by many potential buyers, but World Market does offer product presentations in 66 languages. If a buyer has the money and really wants your product, they will find a way to buy it from World Market and it will be with online CASH!

Ok, you do not have a warehouse in Africa. That is not a problem, there are many shippers that will professionally deliver your products any where in the world, including Africa.

You think no one will want your products? In a continent with 57 countries and a total population of over one billion, if you offer a quality product at a fair price, I can assure you there are buyers. Use your World Market store and try entering the African market with a few products.

If you have more objections, click on Support Center and submit a support ticket to the sales team and they will be happy to assist in finding acceptable answers and solutions.

Online cash sales to African buyers can and should be a valuable addition to your business growth plans. World Market is here to help- let’s move on it!


1 http://www.budde.com.au/Research/Africa-Fixed-and-Wireless-Broadband-and-Internet-Markets-and-Forecasts.html?r=51

2 http://www.budde.com.au/Research/2011-World-Digital-Economy-Mass-Adoption-of-E-Commerce-and-M-Commerce-Channels.html

3 http://emergingmoney.com/consumer/walmart-invest-africa-wmt/

3 http://online.wsj.com/article/SB10001424052970204603004577270942176432300.html

4 http://www.ey.com/GL/en/Industries/Oil---Gas/Africa-oil-and-gas--a-continent-on-the-move---The-African-oil-and-gas-landscape

4 http://www.mbendi.com/indy/oilg/af/p0005.htm

5 https://www.cia.gov/library/publications/the-world-factbook/wfbExt/region_afr.html

6 http://www.internetworldstats.com/stats1.htm




Comparing Cross-Border Sales Service Providers

How do the major cross-border sales service providers compare? Who really offers the best service for the best price?

Cross Border Sales

As an eCommerce vendor seeking cross-border sales, you have choices. Quality services are available from Amazon.com, Ebay/PayPal, Buy.com/Rakuten, and  World Market/PinPay. How do these leading service providers and their unique operating procedures compare in terms of global coverage, vendor retained operational management and control, fraud loss and charge back risk exposure, and pricing?

Because of the distinct variation in the services offered, rather than presenting the results in a table format with some “X’s” and footnotes, we have chosen to summarize the features and drawbacks in a short textual form. Ratings are by the number of stars. The more stars the better. Data sources for this study included the referenced web sites and discussions with current and former users of the services.

In the rating results, one star is the lowest grade and three stars is the highest grade.

Global Coverage

Amazon.com ☆☆

Offers international sales services. Global sales require special signup procedures and rules.

Ebay/PayPal ☆

Offers International site visibility feature. International sales are only supported by the US, UK, and Canada sites. Global sales require special signup procedures and rules. Limited global sales coverage.

Buy.com/Rakuten ☆☆

Sales are US only for Buy.com US and most of the global coverage is personalized by country, with buyer delivery to most countries. Global sales require special signup procedures and rules to join different country or regional sites and services.

World Market/PinPay ☆☆☆

Buyers and vendors can be located in any of 235 counties and territories in the world. Vendors list and shoppers buy from one-single site with worldwide coverage, no multiple sites, no special global signup procedures, and no buyer or vendor country limitations.

Vendor Retained Operational Management and Control

Amazon.com ☆☆

Amazon controls purchase returns and refunds; and is heavily involved in the control of customer services activities.

Ebay/PayPal ☆☆

Very involved in protecting their company’s financial risk exposure from chargebacks and fraud, to the point of restricting many vendors from service access or product listing acceptance. Ebay/PayPal exercises strong operational control over participating vendors.

Buy.com/Rakuten ☆☆

Very limited vendor usage access to their services by small to mid-size enterprises (SMEs). Sales are US only for Buy.com US and most of the global coverage is personalized by country, with the Buy.com/Rakuten business entity in control of the sales process.

World Market/PinPay ☆☆

Markets and customer coverage are totally under vendor control. World Market cross-border growth can be obtained with no capital investment and very little expense. Vendors are paid in cash not reversible credits and are paid immediately. Vendors set the pricing and timing of product sales. Plus the service is safe, simple, economical, and effective.

Fraud Loss and Charge Back Risks Exposure

Amazon.com ☆☆

Buyers pay with major credit cards and vendors stand the risk of loss from payment fraud and charge backs. Vendors are offered Checkout by Amazon as the preferred payment service.

Ebay/PayPal ☆☆

Buyers pay with major credit cards or PayPal, and in the US also pay-me-later. Vendors stand the risks of loss from payment fraud and charge backs. Vendors are offered PayPal as the payment service.

Buy.com/Rakuten ☆☆

Buyers pay with major credit cards and vendors stand the risks of loss from payment fraud and charge backs.

World Market/PinPay ☆☆☆

Buyers pay with cash from pre-funded PinPay Cash Account. If there is no cash in the cash account, then no sale can be made. Vendors are paid immediately without revocability. Vendors address customer service, product returns, and any refunds or adjustments with PinPay oversight.


Amazon.com ☆☆

Transaction sales fees vary from 6% to 25% depending on product category. Other fees apply for various additional services, there aer also other monthly fees.

Ebay/PayPal ☆☆

Fees are complex to compute, but are generally from 9% to 15%. Other fees apply to various additional services.

Buy.com/Rakuten ☆☆

Transaction sales fees vary by product category but are normally .25% less than the Amazon.com fees for the same product category. Other fees apply for various additional services.

World Market/PinPay ☆☆☆

World Market/PinPay fees are from 1% to 2% less than Amazon.com in transaction fees and lower fixed fees; less than Ebay/PayPal in most situations, and from .5% to 1% less than Buy.com/Rakuten transaction fees.

To learn more about how World Market can benefit the growth and success of your business sign-up and contact a World Market representative.

Eliminating Online Payment Fraud In Global Ecommerce Sales

Eliminating online payment fraud and maximizing profits in Global eCommerce Sales!

Global ECommerce

In a standard credit card transaction the merchant accepts a credit card payment and the charge is authorized. If the merchant follows the strict rules, they will get paid. In some, but not all, cases the merchant gets paid even if the card was stolen. In general, the liability rules and losses have different rules depending whether a transaction was made in store or online.

The eCommerce environment is referred to as a “Card Not Present” purchase transaction (CNP). A CNP state exists or occurs in all mail order, telephone/fax and online sales (eCommerce) payment transactions. With CNP, the liability for fraud shifts to the merchant or vendor. You, the seller, are normally fully liable for all credit card charge backs, and fraud losses to everyone even if the card processor or participating bank authorized and approved the payment transaction.

As the seller you not only are responsible for all fraud losses and costs, you are also potentially liable for retro-active payment processing rate increases on all prior completed sales, even when no fraud occurred. You may also be liable for immediate and continuing increases in the processing rates and fees charged to you for all future credit card payment transactions. If that does not hit you hard, consider that your right to accept credit card payments could be revoked by the processor or accepting bank.

With increasing processing costs, rate increases, and gateway fee increases, you are losing a portion of your profits. With these fees, credit card payment services are increasing your basic operating costs! Not good news. Even worse, if your rights to accept credit cards for payment are revoked, you could be out of business.

To keep the operating cost under control and processing rates from being increased, most online store merchants and vendors operate various procedures to prevent fraud. The experts claim, correctly, credit card fraud can never be completely eliminated. Therefore with credit card payments, merchants and vendors must attempt to balance between preventing fraud and not creating so many inhibitors that valid and great customers are not chased away.

Credit card fraud is an evil that all eCommerce merchants and vendors would love to have eliminated. Is that possible? Is there a payment system that would eliminate credit card fraud? If so, would it allow all potential customers to make online store purchases and not impose fraud on the selling vendor?

The answer, and good news for all vendors, is yes. By using World Market with Pay-Online-With-CASH™ as the payment gateway for your eCommerce selling, you win. You gain both global market access and, most importantly, elimination of credit card fraud and all of the costs and liability risks associated with credit cards.

No one else can bring you online cash paying buyers from over 235 countries and territories, covering up to 2.4 billion internet users and one billion smartphone users! All 2.4 billion can be buyers with NO credit card fraud risks.

That is an enormous fraud free expanded market for your business. I strongly urge you research and consider this online cash-based payment opportunity.

Global Sales without Fraud




Save Money and Reduce Fraud With Irrevocable Online Cash Payments

Gain 8% to 15% added income on each eCommerce sale with online cash payments

Fraud Losses

I reviewed a CyberSource study covering the year 2011. It reported the average fraud prevention procedures result in the rejection of from 3% to 6% (lost sales) of potential sales at eCommerce sites in the US and Canada. These rejections are made against good qualified customer’s that would NOT commit fraud. The report also showed that the actual fraud losses (likely under reported) were from 1% to 1.5% of gross sales.

Therefore, using these average values from the Survey, fraud factors are costing eCommerce businesses (your business) in the range of from 4% to 7.5% of gross sales. That may seem reasonable or even insignificant, but, in fact, it is very large. It is hurting your business significantly.

Let’s look at this fraud cost in the context of a typical retailer who is operating on a 50% markup, on goods sold. The eCommerce merchant has 50% of the product sales price to pay all of the costs and expenses and make a profit. What does it mean to have 4% to 7.5% taken out of that 50% operating percentage. It is taken out, either because the merchant had an actual fraud loss or because the merchant lost a sale that should have occurred. It was lost by customer rejection or sale refusal because the merchant’s fraud loss screening system said the sale was a high risk and rejected the sale.

Fraud Losses
At 4% of sales, the negative financial impact is 4/50, or 8% of your earnings. Would receive 8% more in earnings and reduced expenses delivered as cash to help your company’s growth and profits? Sure it would, and it would be bad business management not to accept these positive benefits. Next consider an example with the fraud at 7.5% of sales. The negative financial impact is 7.5/50, or 15%, of your earnings.

If I told you, there is a simple, easy and effective way to remove the actual fraud losses and to remove the fraud prevention costs that are blocking legitimate good sales, would you be interested?

Will I can tell you there is such an eCommerce service. It operates on a cash-based online payment process rather than the standard credit –based system. That allows the immediate elimination of the payment fraud and the need for fraud loss prevention activities. This superior global eCommerce service is World Market with Pay-Online-With- CASH,™ and you can start using it today as an additional fraud free distribution channel for the sales of your products..

Retailers Are Going Online For Global Growth

Many major retailers are going online for Global Growth

I found an interesting report that the TJX companies, owners of TJ Maxx, Marshalls, Home Goods, and other retailer chains, plan to grow their sales to more than $40 billion, a 74% increase over the current $23 billion, with the key driver being online retail sales.
From the available data I have reviewed, eCommerce is clearly in their future and should be in every retailer’s future. TJX is fully committed to cross-border eCommerce sales; it currently operates in the US, Canada and Europe. The expanded eCommerce sites will complement the existing retail stores and allow TJX to offer products online that are not carried in their retail stores. It will allow them to reach markets worldwide that do not have local TJX stores.

My sources all show that this trend continues to grow. I find more and more small and midsize enterprises (SMEs) and large enterprises (LEs) are moving to cross-border eCommerce to support business growth and stability.

I expect that you have considered selling internationally. I think what you concluded was that you need cross-border sales but you are seeking a safe and simple to use pathway that allows you to successfully grow your business globally. A path that allows you to reach new customers that want your products, but have been unable to get connected to you, or they do not know you offer the products they are seeking.

You need a pathway where you control the products offered, the product pricing, the customer market selection, the marketing strategy and approach, the market expansion timing, the resources commitments, and the sales fulfillment, shipping decisions and customer service. World Market is providing many vendors all of these items, plus a safe and simple to use pathway to increased sales and revenues. Join us and we can provide your business a clear simple and effective path to growth and cross-border success.

Whether you are an SME or an LE, whether your objective is a 74% increase, as desired by TJX, or some other level of growth, you can clearly experience higher sales by using the World Market eCommerce service. We are passionate about your growth! That’s why we continuously enhance our amazing service and technology to deliver the features and tools needed for you to expand your markets and enjoy successful cross-border sales and revenue growth.

World Market makes international selling safe and simple. Make World Market your cross-border platform. To learn more about our unique market expansion opportunities and how World Market can benefit the growth and success of your business, signup for World Market service.

Walmart Finds The Need For Online Cash Payments

Walmart and other retailers have found the strong desire of customers to pay online with cash


Walmart, ranked No. 6 in the Internet Retailer Top 500 Guide, reports the move to offer US customers a means to pay for online purchases with cash. Walmart states the offer is a response to consumer demand for a cash or cash-equivalent payment option. The retailer performed a recent survey of its shoppers and found that more than 67% of those who identified as "underbanked" were likely to use cash as a form of online payment if the option were available.

I find the results of this survey mirror how consumers pay in Walmart’s physical stores in the US, where Walmart reports many shoppers pay in cash and only about 15% of purchases are made using a credit card. Walmart did not address cash paying patterns in their stores in Canada, Mexico, or other countries, but indications are that the cash pay patterns are similar.

Quoting the Federal Deposit Insurance Company (FDIC), Walmart reiterates that one in four U.S. household’s fall into the categories of “unbanked” and “underbanked.” That classification is based upon the fact that these individuals do not have bank accounts or credit cards, or have limited banking options, and they often pay with cash. However, the survey found that 81 percent of the unbanked and 63 percent of the underbanked have Internet access.

I believe any online retailer who is ignoring or dismissing these cash pay facts, and this large untapped market, is highly delinquent in pursuing growth opportunities and will soon find competitors passing by them with larger sales and higher revenues.

There is a simple and low costs means for your business to enter and grab a foothold in this lucrative new market. Whether you are a one man store or a large multinational, whether your business operates out of the US, or any other developed country, or from one of the many developing countries, World Market is the leader in online CASH payment technology and offers the only “Pay-Online-With-Cash”™ eCommerce service with worldwide coverage.

EU Ecommerce Market Is HOT

Market Alert: Get you products into the viewing eyes of European shoppers- that market is HOT!

Office Supply
Yes, the EU is in a financial crisis and will be for some time. However from the recent reports I have seen, if your business is not selling in the European eCommerce market, you are missing a great opportunity. The total eCommerce market in Europe is larger and growing faster than the U.S. eCommerce market. While American entrepreneurs rightly take credit for inventing eCommerce and the Internet, the European eCommerce market has demonstrated how to use these selling tools and grew 18.2% last year. You may be surprised to learn STAPLES, a big U.S. based office supply store, is in the top 10 eCommerce e-retailers in Europe.

Internet Retailer’s recently published the Top 400 Europe, which ranks, profiles and quantifies Europe’s 400 largest eCommerce operations. The report shows that e-retailing in Europe is booming, and American e-retailers in Europe are growing faster than European e-retailers.

Consumer goods manufacturers were a major mover in European e-retailing growing 18% last year. The fastest-growing merchandising category in eCommerce was sporting goods, which grew about 30.2% year over year.

This growth is not limited to the major EU countries. During 2011, Poland was the fastest-growing e-commerce market in Europe. Poland’s eCommerce sales grew 33.7% over the prior year.

In these tough times, EU shoppers are looking online to see who has the best deal. These shoppers are not limiting their looking to just EU retailers, they are seeking products from almost any seller. This is your time to get in front of the EU shoppers and grab market share.

The quickest and simplest way to enter this EU market is to join PinPay World Market. It offers quick setup, low costs and low risks. You do not need to setup a payment processor, a hosting service, or a payment gateway because they are all fully provided. Just join, post your products and sell. Using World Market, you do not need to setup business offices in the EU, or every country in Europe. Simple and reliable international shipping is available.

Whether you operate from the U.S., Canada, Central and South America, Asia, Africa, Oceania or anywhere else, entering the European eCommerce market is now quick, easy and simple. The big bonus being, once you join World Market, you not only enter the European eCommerce market, you also automatically enter the eCommerce markets of 235 countries and territories.